NATIONAL FILM AND TELEVISION INSTITUTE

Bachelor of Fine Arts (BFA) in Art Direction

  Duration

  4-Year Full-Tim

  Start Date  September Each Year

  Course Background

The Programme in Art Direction is taught in the Art Direction Section of the Design Department. The Section has not more than six students at any given time pursuing BFA Degree programme in Art Direction. There are four full-time academic staff and a network of supporting staff in the Section. The Section issues Course Outlines for different Levels of Courses. The Programme in Art Direction examines intensively the skills and techniques necessary for the art director in a successful film and television practice.

 Course Aims and Objectives

• To provide students with practical know-how and avenues for creative self-expression from pre-production to production, with emphasis on professional etiquette and good human relations. 
• To guide students to develop the highest level of skill, judgement and maturity. This will help them to enter professional practice in the area of art direction.
• The programme offers a thorough grounding for students to bring their imagination to life, and to examine the message behind that vision with regard to art directing for film and television.
• The course is designed to develop the faculty of clear and critical thinking and of correct and forceful expression of design ideas.

 List of Courses offered by the Department

All courses offered by the Section are critical, theoretical, historical and practical in orientation and seek to raise the student’s awareness of the relevant social, institutional, cultural, industrial and technological contexts within which cinematic and broadcasting activities proceed. Courses are not intended as a theoretical training, though they do include a measure of theoretical work – usually of a compulsory nature – designed to promote an understanding of the relationship between theory and practice, production and reception. During the first two years of the BFA Programme, all students follow a common curriculum. Students commence their specialisation curriculum at Level 300 and proceed through to Level 400.

 Entry requirements

The general requirements for admission to the Institute apply. The Sectional requirements are a pass in Fine Art or Visual Art and ability to observe and illustrate what is observed convincingly.

 Teaching and Learning

During your studies you will encounter a range of different types of learning situations which will vary according to the nature and level of the class. The organisation of Specialisation Classes will vary quite widely, but a common factor is a move to increased levels of student participation in line with the more specialised and complex nature of the material under investigation. Specialisation Classes may be entirely based on group discussion or on the presentation of prepared papers to the class by its students members. Alternatively, there may be a lecture element, some directed discussions, or an analysis of a film. Different lecturers have different ideas, driven by different conditions of course content. As you progress through your course, not only will you discover increased scope for tailoring your own programme of study according to your own developing interests, but you will spend increasing amounts of time on independent learning, mainly reading and researching assignments.

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Last modified: 11/03/07